HOMEWORK:
Finish watching the movie and do the following:
“MERCHANTS OF COOL” WRITING ASSIGNMENT
The filmmakers refer to what they call “a feedback loop,” wherein media outlets
watch teens and reflect them in programming; and teens in turn watch the media and
imitate the media image of teens. What do you make of this? Have you observed the
media imitating teens? Or teens imitating media? Or both? Why do you think the
media does this? Why do teens? Draw on examples in the documentary and/or your
own personal experience. You may also want to watch MTV, the WB, or other teen-
targeted programming and discuss what you see there. (Does it reflect the filmmakers’
argument? Explain.)
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